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Dehner Garten-Center selects Aldata to optimize its Merchandising processes

May 29, 2012

Europe’s largest Garden Center Group will use Aldata Shelf Planning to maximize Product Placement opportunities across its 110 stores in Germany and Austria

Dehner"With Aldata Shelf Planning, we can now undertake site-specific merchandising and ensure the correct assortment is available within each store based on local demand." Michael Oswald, Head of Organisation (Department), Dehner. 


Who are Dehner Garten-Center

A leading Garden Center group with 5100 employees at 110 stores in Germany and Austria. The Group sells plants, gardening equipment and pet care products throughout its stores.

Why have Dehner Garten-Center selected Aldata Shelf Planning

  • Aldata Shelf Planning allows users to analyze space performance, create planograms, visualize category as well as assortment strategies
  • The solution supports merchandising and allocation decisions, movement, profit, optimization of sales, and return on inventory investment
  • Part of the Aldata Category Optimization family of products, Aldata Shelf Planning can be used together with Aldata Space Automation to automatically generate planograms.

Read the full release in German


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