PROVIDING BUSINESS NAMES
Aldata provides the right lists for your business-to-business direct
marketing programs. We take time to learn about your company and
your needs. We think over the options. Then, based on many years of
direct marketing experience, we recommend the direct mail or
telemarketing lists most likely to succeed.
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Services
→ List strategies to help you target
the right buyers.
→ List research to identify the best
resources
→ List selection and ordering to get
the right business names into
your hands quickly and
effortlessly.
→ List processing to merge multiple
lists into an unduplicated file
(see our Processing Names
Service Bulletin for details).
| Resources
→ The Aldata Business Files
draw from the best sources
of over 10 million businesses
and professional locations,
updated to reflect recent
arrivals and departures.
→ Over 60 thousand total list
sources including response,
subscription, association
membership and compiled files.
→ New listings of recently moved
businesses.
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Profile Selections. You can taget specific business and professional
segments using these and other selection criteria. On request,
Aldata will recommend appropriate targeting criteria for your program.
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Applications. For frequently used combinations of services, Aldata
creates applications -- integrated, multiple-service modules such as
our QPL (Quality Plus Leads) Programs. Using applications simplifies
complex tasks such as setting up dealer co-operative direct mail
campaigns -- and saves you money as well. If your marketing-
to-names program requires complex list acquisition and
management services, ask us whether we already have an
application developed, or how we can develop one for you.
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QPL / Field Sales.
Supplying enough ready-to-contact
prospect names to feed a hungry
sales force, or to motivate
independent distributors or dealers,
is a full time job.
QPL/Field sales makes it our job.
QPL/Field Sales programs provide:
→ Data in electronic format or
telemarketing lists of potential
business customers, sorted by
individual sales rep or dealer.
→ A checking copy
→ Customized selections based on
S.I.C.'s, annual sales or
employee size
→ A direct mail instructional booklet
for every participant.
→ For dealer programs-- a dealer
recruitment kit customized for
your company.
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QPL / Territory.
Establishing a "level playing
field" is a key for motivating
direct or independent sales
reps. It can also be
important in setting distribution
and dealer territories.
QPL/Territory provides:
→ Quantitative analysis of
prospects per zip code or
other geographic unit
→ Weighted analysis to indicate
sales potential per geographic
unit
→ Territory review for
re-balancing rep or
dealer sales boundaries.
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